August 2026
Phygital's next generation of sporting stars – in their own words
Four teenage winners of last year's Phygital School Games swapped the classroom for the arena this summer, flying to Astana to watch the Games of the Future 2026 up close. They discuss their passion for phygital, how it changed their lives and their dreams of taking part in future tournaments.
Phygital Summit – tech can't replace human connection
At first glance, the Phygital Sports Summit 2026 looked like a showcase for what technology can do to sport: AI-driven fan platforms, cloud infrastructure, AR and VR experiences, and a...